Hipsters
are a subculture of men and women typically in
their 20's and 30's that value independent thinking, counter-culture,
progressive politics, an appreciation of art and indie-rock, creativity,
intelligence, and witty banter.
via UrbanDictionary
Hipsters reject the culturally-ignorant attitudes of
mainstream consumers, and are often be seen wearing vintage and thrift store
inspired fashions, tight-fitting jeans, old-school sneakers, and sometimes thick
rimmed glasses.
The
"effortless cool" urban bohemian look of a hipster is exemplified in
Urban Outfitters and American Apparel ads which cater towards the hipster
demographic.
Hipsters
shun mainstream societal conventions that apply to dating preferences and
traditional "rules" of physical attraction. It is part of the hipster
central dogma not to be influenced by mainstream advertising and media, which
tends to only promote ethnocentric ideals of beauty.
Although hipsters are technically conformists within their
own subculture, in comparison to the much larger mainstream mass, they are
pioneers and leaders of the latest cultural trends and ideals.
For example, the
surge of jeans made to look old and worn (i.e. "distressed"), that
have become prevalent at stores such as The Gap, American Eagle, Abercrombie
and Fitch, and Hollister, were originally paraded by hipsters who shopped in
thrift stores years before such clothing items were mass produced and sold to
the mainstream consumer.
The true irony here is that many of the detractors of
hipster culture are in fact unknowingly following a path that hipsters have
carved out years before them.
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Are you cool enough to be beyond conventional?
#HIPSTER
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